01 — GET MORE BUYERS

Google Ads for Shopify brands, built around profit.

We run Google Shopping, Performance Max and search campaigns for Shopify and DTC brands doing $10K to $1M a month. Your products show up when people are already searching, your feed and tracking are set up properly, and every campaign is managed against your margins, not just your ROAS.

30-minute call with Dair
The founder, not a sales rep. No hard sell.
OFFICIAL PARTNER
Google Partner
Google · Search & Shopping This week
organic cotton sheets
SPONSORED · SHOPPING
Your store
  • G Performance Max ▲ Scale
  • G Search · new customers ▲ Scale
  • G Search · your brand ● Hold
$10M+ad spend managed across Meta and Google
TRUSTED BY 50+ DTC BRANDS
Tuff Crowd
Rüfüs Du Sol
Haven Sleep Co
Amourprints
Soul Comfort
Boss Dog & Boss Cat
Second Slumber
Dloria
Kydeco
Model Home Accents
Scorched Laser
Luxe Furniture For Less
Urban Home
Astra Furniture
Nancy Homestore
Industrial Home
Tomasso Tables
SOUND FAMILIAR?

Paying Google for clicks that don't buy?

If one of these sounds like your store, you're in the right place. Here's what we change.

Not sure which one it is? Ask Dair →

Performance Max is a black box

Budget disappears into one big campaign, and nobody can tell which products or searches are actually making money.

HOW WE FIX IT Campaigns set up so you can see what sells

A messy product feed

Missing titles, wrong prices or rejected products in Merchant Center mean your best products don't show up when people search.

HOW WE FIX IT A clean, complete product feed

Paying for your own name

A big share of the budget goes to people who were already searching for your store, so the results look better than they really are.

HOW WE FIX IT Brand and new-customer searches tracked separately
WHAT'S INCLUDED

Everything it takes to show up when people search, and profit when they do.

Every engagement also includes the growth strategy: profit targets, a channel plan and a 90-day roadmap you approve first.

  • Merchant Center and product feed

    We fix your product feed so every product has accurate titles, images, prices and stock, and gets approved.

  • Shopping and Performance Max

    Campaigns that put your products in front of people searching for them, set up so you can see which products make money.

  • Search campaigns

    Ads for the searches that bring new customers, kept separate from people already searching for your brand.

  • Tracking you can trust

    Google Ads conversions and GA4 checked against your Shopify orders before we spend more.

  • Profit targets

    We work out your break-even return on ad spend from your margins, and manage every campaign against it.

  • Weekly management and reporting

    Every week we move budget toward what's working, cut what isn't, and send clear numbers: spend, revenue, new customers and profit.

HOW IT WORKS

How we take over your Google Ads.

  1. DAYS 1–5

    Audit and fix

    We go through your Google Ads account, product feed, tracking and margins, show you where money is being wasted, and fix the feed and tracking straight away. You keep the findings either way.

  2. WEEKS 1–2

    Launch

    We set your profit targets and restructure the campaigns.

  3. WEEKS 3–10

    Scale

    We raise spend on the campaigns and products that pay back, and cut anything that doesn't. The optimizing never stops.

  4. WEEKS 11–13

    Review

    We review the quarter with you and plan the next one, adding Meta ads when the numbers support it.

CLIENT RESULTS

Results across our clients.

All case studies →
$90M+
Client revenue tracked
$10M+
Ad spend managed
50+
Shopify & DTC brands scaled
24×
Fastest growth, in five months
OUR APPROACH

Google catches demand. Meta creates it.

People on Google are already looking for something. That makes Google Ads the place to win shoppers who are ready to buy, as long as your products show up with the right picture, title and price. Meta ads do the opposite job: they reach people who don't know your brand yet. Most Shopify brands need both, planned together, so neither one takes credit for sales the other made.

Your product feed is your ad

Shopping and Performance Max ads are built straight from your product feed. If a title doesn't match how people search, a price is wrong or an image gets rejected, that product simply doesn't show up. So the first thing we fix is the feed:

  • Titles written the way shoppers search, with the details that matter (material, size, color).
  • Prices and stock that always match your store.
  • Images and product details that pass Google's checks, so nothing gets rejected.

Profit, not just ROAS

Google's reports count every sale an ad touched, including people who were going to buy from you anyway. Searches for your own brand make the numbers look especially good. So we set a break-even return on ad spend from your margins, report brand and new-customer searches separately, and judge every campaign by the profit and new customers it brings in. We explain the math in Your ROAS looks great. So why isn't your Shopify store making money?, and our free break-even ROAS calculator works out yours.

WORKS BEST WITH

Better together, from one plan.

All services →
FAQ

Google Ads: common questions.

Don't see your question? Ask Dair directly on the call.

Dair Rose
Still have a question?
Email or call. Dair replies personally.
Book a strategy call →

Yes. Shopping and Performance Max are usually where Shopify brands sell the most on Google, and we run them alongside search campaigns, all from one plan.

Often, yes. It's usually cheap and stops competitors from taking those clicks. But we report brand searches separately, so they don't make the rest of your results look better than they are.

Yes, for Shopping and Performance Max. If you don't have one, or yours has rejected products, we set it up and fix the feed, connected to your Shopify store.

Feed and tracking fixes come first, in the first few days. Because Google reaches people who are already searching, campaigns often pay back sooner than ads that find new audiences, but they still need a few weeks of data before we scale them.

Yes. We'll still look at your product pages and checkout, because a slow or unclear page wastes every paid click.

It depends on your ad spend and how many campaigns we run. You'll get a clear price on the call, based on the growth we think is realistic.

Talk to Dair about Google Ads.

Book a 30-minute call. Bring your numbers, and leave knowing what we'd fix first.