CASE STUDY
Haven Sleep Co
Mattresses and sleep
+2,400% monthly revenue

How Haven Sleep Co grew from $20K to $500K a month in six months

Haven Sleep Co, the Canadian mattress brand, grew from $20K to $500K in monthly revenue in six months after we rebuilt their ads and email to work together.

$20K to $500K per month
Published
$20K
Starting month
$500K
Monthly revenue
6 months
Time to result
“From $20K a month to $500K a month — in six months.”
SCOTT AMIS — HAVEN SLEEP CO

About Haven Sleep Co

Haven is a Canadian, direct-to-consumer mattress brand founded by Scott and Kellie Amis, known for its plant-based foam mattresses and its appearance on CBC's Dragons' Den.

The challenge

When Haven came to us, the store was making about $20K a month, and its ads and its email marketing were run separately.

What we changed

  • Ads rebuilt end to end. We rebuilt the ads from the ground up, from how the campaigns were set up to the ads themselves.
  • New email flows. We built new automated email flows, so shoppers who arrived from the ads kept hearing from Haven until they were ready to buy.
  • A sharper offer. We made the offer clearer, so the ads and emails gave people one strong reason to buy.

The results

Monthly revenue grew from $20K to $500K in six months, 25 times where it started.

HAVEN SLEEP CO ON SHOPIFY Read all 7 reviews on Shopify (opens in a new tab)
  • “We grew our small family mattress business, mostly with the efforts of Dair and his team. $20M in sales and a deal on Dragon's Den.”
    Haven Sleep CoReview on Shopify · Aug 2026

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Want results like these?

Bring your numbers to a 30-minute call with Dair. We'll show you what we'd fix first.